Skip to content

Southern Moving & Storage

Moving and storage service in Wilmington, North Carolina

Google rating

4.9

Ratings counted

664

Are 1 or 2 star

2.1%Around typical

The rating breakdown

14 of the 664 ratings in Google’s published star breakdown for Southern Moving & Storage are one or two star.

Against other listings in Wilmington

This company2.1%
Typical listing in Wilmington1.1%

1.0 percentage points higher than the middle of the 21 listings in Wilmington we can publish a rate for.

Google’s published star breakdown

Distribution of star ratings as published by Google
RatingDistributionCountShare
5 star
64096.4%
4 star
91.4%
3 star
10.2%
2 star
20.3%
1 star
121.8%

Counts as published by Google in its star breakdown, not the reviews we have read. Google also publishes a review count, which does not always match this total. Each row is rounded on its own, so the shares need not add to exactly 100%.

Against every mover we can rate
0–5%
7,048
5–10%
1,993
10–20%
1,265
20%+
454

The marker is Southern Moving & Storage at 2.1%. The typical mover among the 10,760 we can publish a rate for sits at 3.0%.

Every company with at least 20 ratings in Google’s published star breakdown. Rates come from those breakdowns, not from the reviews we have read.

What the complaints say

Moving goes wrong in a small number of specific ways. These are the ones reviewers describe in the low-star reviews we have read for Southern Moving & Storage, counted by matching the words they used.

  • Damage to belongings5 · 42%
  • Items missing or never delivered3 · 25%
  • Late, delayed or a no-show2 · 17%
  • Price rose after the quote1 · 8%
  • Crew conduct1 · 8%
  • Booked by one company, moved by another1 · 8%
  • Stopped responding1 · 8%

Counted across the 12 one and two star reviews we have read for Southern Moving & Storage. A review can describe more than one problem, so these do not add to 100%. Each share is rounded on its own.

In their own words

1-star Google reviewMelinda L.Edited 2 years ago
Before I signed the contract, I was told by Liz she was sending experienced movers since I was moving out of state. When the movers started to load the truck, they would start the master bedroom and not finish it and then go into the living room and not finish that, then start the other bedroom which was not finished and then go back to the master bedroom. I told them many times to be careful with my items because I had a lot of glass and ceramics. They did not listen.
1-star Google reviewLaura S.3 years ago
I book for a cross country move 2 months in advance. I had a 4 bedroom 2 car garage that needed packed and loaded. I paid for a full service move. They were supposed to pack, load, ship, unload, and unpack at my new house. The people they sent showed up at 5pm on a Friday. It was only 3 people and they had no idea they were supposed to pack. They did not have any packing supplies. They head guy spent 2 hours doing an inventory even though I had already done that over the phone.
Reply from the business

Laura, We are NOT Southern Guaranted Moving and Storage out of Florida. We are Southern Moving and Storage in NC. You have mistaken our company for one with a similar name. Plz consider removing your incorrect review meant for another company.

2-star Google reviewTaylor I.4 months ago
Used Southern Moving last May. Was quoted around $800 for a move less than 5 minutes up the street. They failed to send the appropriate number of guys for the amount of stuff we had. Not to mention, they didn’t even bring the proper equipment to be able to safely lift the heavy items.. I.e- no lift belts? One of the guys was clearly hungover and wanted to chat the entire time, including when he asked if he could have some of my items that were marked for donation to a local emergency housing nonprofit for victims…
Reply from the business

Taylor, Thank you for taking the time to share your feedback. We take all concerns very seriously. After carefully reviewing our records, we are unfortunately unable to locate you in our client system, and we also do not have a current or past employee or manager by the name of Ben.

1-star Google reviewShanna H.9 months ago
Not Golden Retriever Approved I booked this move months in advance, hoping for a smooth transition—especially with a mother-in-law in our home who has dementia. What we got instead was a four-day ordeal that felt more chaotic than coordinated. Day 1: After being told “on the way” all day, the crew finally arrived around 4pm—eight hours late—with an attitude, one guy eating fruit snacks, another on the phone, and two others we never saw. They took two beds (why two? We still don’t know) and left trash on our porch.
Reply from the business

We’re truly sorry your experience didn’t reflect the smooth, friendly service we’re known for. There was a scheduling mix-up that caused delays, and we understand how frustrating that was. Our team did reach out, apologize, and reduce your bill in an effort to make things right.

1-star Google reviewGraham T.a year ago
This company damaged our $3000 couch, $1800 leather recliner, $400 hall tree and list a ladder and blower and charged $6500 for moving and storage just 1 1/2 away…They have not replaced our things and after 3 weeks we continue to have to run them down. I asked for an Owner to come or at least call me…”crickets”. This company should be prosecuted for their negligence and non-caring actions. We have filed and filled out forms and continue to try and contact them and no one has done what they said they would.
Reply from the business

Dear Mr. Teel, We sincerely apologize for the damages that occurred during your move. At Southern Moving and Storage, we take great care to prevent damages, and when they do happen, we act promptly to address them and make things right.

1-star Google reviewLynnae R.4 years ago
Moving guys were nice but overall experience was terrible. Only room that was suppose to be packed was kitchen, they decided not to do all of the kitchen and wrap and box 9 lamps instead which ended up being very expensive because they used two boxes per lamp, still managed to break 4 of the 9 lamps too. Also boxed boxes that I had packed, I guess so they could charge for more boxes. I got charged for three boxes they didn’t even use and left at the old house as well.
Reply from the business

Ms. Roth, our office has tried to reach you several times by phone, text and email, as well as the owner of our company, to discuss and resolve any issues with you. If we can't reach you, we can't fix it.

1-star Google reviewMichael S.Edited a week ago
These guys are a disaster. We had them move and store our furniture for three weeks. The furniture and boxes came back damaged, two couches stained with grease, and boxes crushed it was apparent that there was very disregard to taking care of our furniture in this move and storage. To add salt to the wound, we were offered $217.80 for thousands of dollars worth of damage to our furniture.
Reply from the business

We’re sorry to hear you’re dissatisfied and take concerns like this seriously. All damage claims are reviewed through our formal claims process based on the valuation coverage selected at the time of the move, which determines settlement amounts.

1-star Google reviewJR H.3 weeks ago
The Crew was hard working and very friendly in an extremely hot day. Feedback for improving: 1. Crew Training to load the furniture and heavy items last so they can be placed first and fill in with boxes around them; 2. Organized placement of items especially in the garage (see photos) where it was totally disorganized; 3. Water and lunch for crew, who arrived with neither. I asked when they take a lunch break, and they said they eat at the end of the job. I went out and brought lunch back for them; 4.
Reply from the business

JR, thank you for taking the time to share your feedback. We're sorry your experience didn't meet your expectations, especially since our goal is for every customer to feel completely confident in the service we provide.

What satisfied customers point to

The same method, applied to the four and five star reviews. Most movers are praised for the same handful of things, so what is missing here is often as telling as what is present.

  • Professional and courteous276 · 54%
  • Worked hard and fast171 · 33%
  • Careful with belongings107 · 21%
  • Turned up when they said88 · 17%
  • Kept in touch48 · 9%
  • Price matched the quote15 · 3%

Counted across the 511 four and five star reviews we have read for Southern Moving & Storage. A review can mention more than one thing.

In their own words

5-star Google reviewRyane M.2 years ago
I give my two movers, Ryan and Quan MORE than a 5-star rating! They were both professional, communicative, and extremely careful with my furniture. They wrapped everything that needed extra care, and worked extremely hard, as I had stairs to navigate both from my last home and the new one. I can’t say enough good things about Ryan and Quan! My estimator Suzanne was also great to work with. She was prompt from start to finish, and sent me an estimate very quickly.
Reply from the business

Thank you very much. We appreciate your business and your review. Enjoy your new home!

5-star Google reviewVanessa M.3 years ago
Moving is stressful, moving across the country is beyond stressful. From the moment I contacted Southern Moving & Storage, Rob was more than kind and helpful to me. He worked with me to set up the best time for the moving team to arrive and even adjusted it for me last minute due to unforeseen circumstances. Rob was straightforward with the fee structure and there were no hidden costs. When the moving team arrived, they were courteous and professional.
Reply from the business

Always a pleasure to hear good move experiences. We appreciate you!

5-star Google reviewMegan R.3 years ago
We had a great experience with Southern Movers and Storage. Our moving team was the best and we are already arranging for them to move our family member. They were all extremely polite, professional, and incredibly hard working. They arrived on time and stayed late, even picking up furniture for us at a second location and moving an elliptical that weighed a ton. Nothing was broken or damaged and they treated our stuff like it was their own.
Reply from the business

Wowza! Thank you so very much. We appreciate you and are thrilled your move went well.

5-star Google reviewJan V.5 years ago
This was by far not our first move and rodeo, so we know quality movers when we see them! Who makes a move enjoyable and organized and stress-free? Southern Moving and Storage! Starting with the “boss,” Nicole, who is very pleasant, knowledgeable, and apparently runs the organization like the Admiral of a ship — she knows exactly what is happening with each job and crew. She never tired of answering my many questions.

What Google’s own summary highlights

Google surfaces topics it finds across a business’s reviews. They skew positive across every mover we hold, so treat them as a summary of what this company is praised for rather than a balanced picture.

  • polite staff103
  • professional movers53
  • professional crew32
  • easy move29
  • estimate process24
  • furniture moving16
  • furniture placement12
  • prompt arrival6
  • long distance move6
  • cross country move5
  • piano moving3

Where else this company appears

Pages elsewhere that name this business. Matched on name and location, so a listing here is a lead worth checking rather than a confirmed identity.

  • superpages.comdirectory
  • yellowpages.comdirectory
  • chamberofcommerce.comdirectory
  • facebook.comsocial

Before you hire Southern Moving & Storage

Whatever this company’s numbers say, the same handful of things go wrong on a move. These guides are how to keep your side of it tight.

All moving guides →

Other listings in Wilmington

BusinessGoogle rating
Miracle MoversMover · Wilmington, North Carolina4.81,317
Coastal Carrier Moving & Storage CompanyMover · Wilmington, North Carolina4.91,024
Junkluggers & Luggers Moving of WilmingtonMover · Wilmington, North Carolina · based in Leland5.0883
McCorquodale TransferMover · Wilmington, North Carolina · based in Leland4.9629
Pink Zebra Moving of Wilmington, NCMover · Wilmington, North Carolina4.8421
Dogwood Moving Co - Wilmington, NCMover · Wilmington, North Carolina5.0408

See all 21 listings in Wilmington →